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Cambridge O Level Business Studies (7115) Notes

Cambridge O Level Business Studies (7115) Notes

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1Understanding business activity

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  • 1.1 Business activity
  • 1.2 .1 Economic sectors in terms of primary secondary and tertiary sectors
  • 1.3 Enterprise business growth and size
  • 1.4 Types of business organisation
  • 1.5 Business objectives and stakeholder objectives

2People in business

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  • 2.1 Motivating employees
  • 2.2 Organisation and management
  • 2.3 Recruitment selection and training of employees
  • 2.4 Internal and external communication

3Marketing

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  • 3.1 Marketing competition and the customer
  • 3.2 Market research
  • 3.3 Marketing mix
  • 3.4 Marketing strategy

4Operations management

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  • 4.1 Production of goods and services
  • 4.2 Costs scale of production and break-even analysis
  • 4.3 Achieving quality production
  • 4.4 Location decisions

5Financial information and decisions

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  • 5.1 Business finance needs and sources
  • 5.2 Cash-flow forecasting and working capital
  • 5.3 Income statements
  • 5.4 Statement of financial position
  • 5.5 Analysis of accounts

6External influences on business activity

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  • 6.1 Economic issues
  • 6.2 Environmental and ethical issues
  • 6.3 Business and the international economy